Hi Adam, How do you appeal to your target audience? Steve Jobs announcing the first iPhone at the Macworld Conference On January 9 th , 2007, Steve Jobs introduced the first ever, revolutionary and game-changing smartphone to the world, the iPhone. A great session description is a small story. – Put in a conclusion sentence! Putting it all together, we can come up with some pretty decent titles that do a much better job: The code word has been eliminated. You should be thinking about presenting at a conference, but you need several things: an appropriate topic for the audience, a good presentation, and a compelling description to send to the conference organizers. Allocate the time for each session or topics. In this session, you will learn to identify the 5 aspects of good teaching and explore examples of developmentally appropriate practices and activities for each. Abstract: We will expand on a little known but widely modified feature of SQL Server. I could use your help/criticism. The organizers will judge you on the title and level (based on what they need for the event) and if sufficiently interested will take some time to read the abstract. 1:00 – 2:00 Session 5: Connective Learning: An Introduction to Google Tools in Education - Part 2 2:00 – 2:15 COFFEE 2:15 – 4:15 Session 6: Subject Specialization (sample descriptions below) ConferenCe Day 3 9:00 – 10:00 Session 7: Ethics and Safety 10:15 – 12:00 Session 8: Putting It All Together: Projects in Practice - Part 1 What kinds of events are you using this for? conclusion of your conference presentation. beeId. You will be introduced to the various methods for protecting data at rest,  from unauthorized users, and while in transport. The abstract is definitely improved but can use a bit more punch. The question is… do you use it to it’s fullest? SIP is a text-based protocol with … He wants a way to do his job more efficiently. The very first thing you should do after you complete your work? The primary purpose of a session title is to get the reader to read the first sentence of the session description. The audience can identify itself (those with “massively concurrent” databases, those with lots of users, or those with heavy OLTP workloads; all the same audience, just different ways of addressing them). (While not adding significant bulk.) "How well can you communicate up to management? Session border controllers serve as middleboxes between user agents and SIP servers for various types of functions, including network topology hiding and assistance in NAT traversal.. Gateway. Understand the difference between the abstract and the session description When you submit your proposal you write up two different summaries of your presentation. Thanks for the 2nd review Adam, glad I made it better. The reader is the protagonist, his problem is the antagonist, and you are the narrator, helping the reader through his quest for glory. In this session I will go over some critical mistakes that will prevent you from getting a job, such as: Why your resume is an instant turn-off. Now as for your session… This is not a deep dive into the underlying mechanics of how SQL Server works, but a softer more useful approach to this subject. These are not necessarily conflicting purposes, but you should weigh each of them carefully before writing. An abstract is a paragraph that is supposed to describe what you’re going to talk about in your session. Conference Themes: The proposed session covers all four of the conference themes. Instead of a ho-hum heading like, “Workplace Privacy,” select a more mesmerizing title like, “Is Your Boss Spying On You—and is it Legal?”, Your conference session description will only consist of a few sentences so make each one count. End with a wrap-up. A well written abstract should expand upon, and complete, the narrative that the title started. Attendees will gain an understanding of how they can monitor many servers and stay in control. I liked how couple of times in the past you had tossed my abstracts…Reading this article tells me why exactly. Adam has contributed to numerous books on SQL Server development. I’m 100% positive you did that on purpose and already know it’s jolting, and it gave me a very nice laugh just now when I read it. The average session title submitted for SQL Saturday events (based on a quick perusal of the archive) is around 5 to 7 words long, and that’s probably not enough. I had been planning to make it for intermediates looking to go to the next level but a friend reviewed it & suggested I bring it down to basics. Lastly, adding a description to each session is a great way to market your website, book, idea, or brand. ACES 2014 Morning Workshop 6 December 8, 2014 | 8:00am-11:30am. Description: The session will cover ecosystem services in urban and urbanizing areas. Want to minimize the number of reports that are similar to others? In this session we will create sessions to monitor for and act on DDL changes, file size changes, index and statistics changes, security changes and more. I’m in for review! Level: 400 Now this is the part of the program where a lot of the people who are going to attend will be looking at constantly. (Flexible, vertical as well as horizontal scale.) Thank you for that insight and your time – very much appreciated. What does this mean for your session? As for the other post, well, given that this one took me 10 months to write, please don’t start holding your breath quite yet! The organizers will use your session description to decide whether to give you a speaking slot. Midcourse Corrections: Conference Session Descriptions that Whet the Appetite; Jeff Hurt, Professional Convention Management Association; Market Your Educational Sessions with Precise Copy. Perhaps reframing it as "Converting Unreliable Deployments Into Consistent Releases" would be better? It’s the dust jacket on a great book, or the trailer for a … I spend most of my preparation time crafting a story around my presentation, even if it is a highly technical, level 400 topic. I think the issue in the original sentence is the "you create." The titles project a problem and hint at a solution. Abstract:   In this session I’ll show you how to create sessions to monitor for, and act on, DDL changes, file size changes, index and statistics changes, security changes and more. Title: Hirable and Desirable – How To Make Companies Want You "Communicating. Your conference session description will only consist of a few sentences so make each one count. One thing to note (as I just went to update the submission for SQL Sat Holland), the title is too long for the SQL Saturday website! This session will cover 15 aspects of SSMS that can make you more efficient as a professional. For more inspiration and real examples of polls, make sure to check out this article. Anyone with a basic understanding of databases will understand what I’m getting at. Screw you, Nic." I truly wish I had read this back when you initially wrote it as I had to learn some of your wisdom the hard way! Once it has been setup then you need to consume and apply those changes, this will be demonstrated with live demos using SSIS 2012 to create packages that apply the changes. Title: The Heirarchy of Database Needs: A Monitoring Methodology You will find a typo. "Yeah, I guess I’m kind of interested in this…" Might try being a bit stronger: "Given its complexity, performance tuning can be tricky to learn; have you ever wished you could get a simplified, distilled vantage point?" Choose a target audience and laser focus on that target audience. Do you know that just changing the order of the words in your resume can dramatically change how they’re perceived? It doesn’t have to be that way…" Regarding 400 level: there is a lot of things to describe, so I would just mention things like "adding an index can slow down a select" or "adding an index can cause deadlocks" or "triggers do not ensure 100% integrity of data". You need to appeal to their sense of purpose. Final submission here: Level: 100/200. Audience participation – I’m actually delivering it the first time next weekend at SQLSat. A jigsaw session is a cooperative learning technique where a larger group is divided into groups of 5 or 6 (jigsaw groups). In this session you will be guided through the many ways SQL Server allows you to protect your data using encryption. Don’t get me wrong; these may be very technical people who are advanced technology users. "Once you’ve figured all this out – how do you communicate your skills out to the world? I’d like to see some more detail on what, exactly, this talk is about, especially since it’s 400 level. Remember that most readers only look at a very small part of the story, the title, so make sure to spend plenty of time there. Took me a couple of reads through to fully grok it. Adam, Something to end with a bang, in any case. I’m going to ask SQL Saturday to put this on their speaker submission page. Weave a compelling story and people will want to come and listen to it. How do “availability groups” work, and what general architectural choices should be made? Your Session Description and the Relative Importance of its Component Parts. It has helped. Since you’re planning a conference budget, you’ll need to take into account the amount of speakers that will be participating and the activities that you’ve planned out for the people that will be attending. We all do it, every day. In other words, at the conclusion of your session, the attendees should have an executable course of action. I think you should introduce BIML earlier in the abstract, as well as more directly call out problems that it will solve. I’m rewriting the abstract for upcoming events and a slight reworking of the approach. You just seem to run in circles. Tell me why I want to do use PowerShell and deploy. After that, paste the abstract into the web form, hit Submit, and … wait. This is a very useful write-up, of course, and most of this applies to technical writing as well, so this is interesting. Because the level drives the language used throughout the rest of the description. Level – 200 Especially liked "normal" people definition for people who have a life Is there something you can do to spice it up a bit? Shred away: The conference organizers will have asked you to provide a title and an abstract for the conference programme and you manage to slap something together just before the deadline. It might LOOK like that’s how many speakers do it, but that’s just because they have practice — in reality it never works out to do it that way! It doesn’t really drive home the desire to attend. This abstract probably won’t fly at SQL Saturday, and it definitely won’t fly at a conference. Unreliable Deployment: Consistent Database Release The next thing you should do is to pass the session description around to some people you trust. My goal is to talk less "at" the audience and more "with" them, but I’m still learning how to make that happen. Title : How to Automatically Generate Hundreds of SSIS Packages in a Very Short Time The Society for Academic Emergency Medicine conference uses their SIMWars sessions to do just this. It won’t translate well. I starting presenting last year, and looking back at my abstracts, they don’t make any sense. This can all be achieved by leveraging the three controls based on the Tablix template: Table, Matrix, and the List control. Subscribe to ASCD Express, our free email newsletter, to have practical, actionable strategies and information delivered to your email inbox twice a month. It’s easy to add some personality. Try reading it out load and adding emphasis where needed. I removed the "hundreds or thousands of packages" piece to avoid confusion, but it’s generally a good practice to create a package for each logical unit of work. And attendees will make this decision based upon an all-important document, the session description. Excellent article Adam, the level of detail is amazing. – First sentence: Whoa! Your audience is probably not a bunch of geeks who care that table and matrix is tablix. Summary: Dive into to full feature set of SQL Server Management Studio. Thanks for sharing your thoughts on this topic. , this event took place February 22-24 at Caesar’s Palace in Las … – I like the second sentence, but as an aside I’m not a huge fan of the "that’ll" contraction. D) "We’ll cover everything from hotkey secrets, to configuring your toolbars." level 500 or so). For example, this blog post has been read 3700 times or so as of right now; no way ANY of my talks has ever been watched that many times. Please take a look. Want to learn how to display the data in multiple layouts on the same report? Whether you are trying to setup a new data warehouse, keep it updated, audit changes to your databases or quickly load changes to another database Change Data Capture (CDC) is a solution for all the above and can now be setup and supported easily with SQL Server & SSIS 2012. B) "Chances are you…" Remove "chances are." If you need to make changes, you can simply update the BIML code and automatically regenerate them. How do you communicate your support for them when or if they muff something up? But you won’t attract them with pure geekery. Feel free! Look for examples of abstracts submitted by early-career researchers especially, and try to pinpoint what made each one successful. I’d like to see a bit more of a story and a bit more detail on the technologies, especially since you’re targeting level 200. Let’s continue on to the abstract. Let’s start with level vs title vs what is a "rockstar?" The learning to be delivered during the session is also divided into 5-6 segments. And it’s probably a good idea to help the audience identify itself as it reads your title. Converting Unreliable Deployments Into Consistent Releases Stating with the obvious, the title is a bit jolting. And, there’s very little that you can do about it. I really liked the idea of crafting a great story with a positive beat in the abstract. Copyright ©2017 Data Education. Furthermore, these session titles, “In-Memory Solutions for Massively Concurrent Database Dilemmas”, “100,000 Users and Going Strong: In-Memory Transaction Processing Done Right”, “From Cessna to F-15: Moving Your Heavy OLTP Workload to Memory and Beyond”. Develop Rock Solid Databases 8 to 5, Go Home, Enjoy Life. Check back for conference session information for the 2020 ASCD Conference on Teaching Excellence. Title Introduction to Performance Tuning the Database Engine I want my reader to walk away excited by the prospect of attending my session. You’ll learn to create a columnar report that grows vertically as well as horizontally, and you’ll find out about other exciting uses of this highly flexible control. If your text underwhelms you will fail to get the chance to deliver or fail to attract an audience. Really good, actionable advice. To sell to the organizers, try to understand the mission of the event and fill appropriate gaps. If you’re going to do that you need to introduce the personality first and then revisit it later. I think you meant to say "Reliable." Very nice advice. I’ll be covering such issues as – Using the technology – Installing the technology – Making friends with the technology – Harassing enemies with the technology – Formatting and line breaks using the technology This technology will change your life so attend today! Abstract: Failure to even try. "Moreover, a production environments are never truly static; source or target mappings can change and you might be forced to re-create an entire package from scratch." Good simple wording in the basic-level abstract, but I still don’t know what a “hierarchy of database needs” is. You’ll learn plain BIML, BIMLScript and it’s building blocks, leveraging metadata, and an approach I call "D[ee]MOB" that helps you use all of this knowledge for your specific needs. Thanks. The importance, benefits, disadvantages and history of video calling are also addressed. They can help you figure out who your audience is supposed to be, and help you properly target these people by using appropriate language. Finally, I would like to invite readers to post their own abstracts for public criticism. Session tracks 1) SIG E1 Transport System Analysis and Economic Evaluation (Füsun Ülengin and Özay Özaydin) View more + Transport system analysis and economic evaluation is a multidisciplinary field which draws on economics (e.g. The key to all of this? This session focuses primarily on SQL Server Reporting Services 2012, although some concepts may apply to other BI tools as well. I will fix that. Am planning for talkers & quiet people since I don’t know what my audience will be and if I can set them at ease enough to speak freely. Want to quickly roll out ultra flexible reports that will wow your end users? I just grabbed a real SQL Saturday abstract (on a different topic) and changed the words around. BI Markup Language – a free plugin – allows you to programmatically generate packages based on metadata. This includes the overview of the conference and the summary of the topics that will be discussed. A great session description is a short yet compelling story designed for a very specific reader. I don’t think "muff something up" is a good phrase to use in an abstract. Hi Adam, thanks for the original review. Under Measures and Values we will be discussing economic valuation of provisioning, regulating, and cultural services. You have entered an incorrect email address! Join me, and we’ll see how to use BIML for programmatically creating SSIS packages. But do you do it well?" “After attending this session, you will learn” <– will you learn AFTER the session, or IN the session? Are your database connections scrambled and safe or are you sending data over the party line for anybody to hear? –Adam. Your presentation should cover everything you said you were going to cover and, if your session description was properly worded, not much that you didn’t mention. No, I did not know that. How do you let them fix the problem without being so involved in it that you hinder them in their solution? Adam, Is that a level 100 person? Abstract: First sentence. You will be able to deploy from Source Control to any database in any environment, consistently. Provide relevant examples ideally from your workplace or community and then lead a discussion of current versus desired scenarios. “Monitoring Methodologies and the Hierarchy of Database Needs” somehow sits better with me, even though I still don’t know what a hierarchy of database needs is. I’d merge the two sentences on that, or maybe get rid of the one about debates altogether. I think you mean something else there. As for the description: You’re going to teach me how to create "Unreliable" deployments? That’s because it’s an abstract for an audience that hasn’t used SSIS, and those are jargon terms. Description, great upbeat tone. Usually levels don’t make it to that schedule, and some events don’t even include the speakers’ names. Regards, But I’ll pass. The title is a side reference to Maslow’s Hierarchy of Needs. Considering that there are hundreds of metrics you can monitor in SQL Server, it’s very easy to feel lost or overwhelmed. Excellent article, Adam. The primary purpose of the first sentence is to get the second sentence read. The past selections should be models on future submissions. Maybe you need to audit system changes? Tell me about time savings, better and more reliable deployments, how much easier my life will be … something! Select the right level with corresponding pre-reqs. (No pun intended.). @Mickey: For now. 12. Will attendees need a certain level of experience to appreciate your session? Too many people try to write their talks, instead, to fit into their clever titles. Your audience touches SSMS every single day. I’ve read countless single-sentence abstracts, especially those submitted to small community events. Dell’s #Social360 UnConference @SXSW: Interactive quiz to introduce speakers. You’ll learn how to use parameters to change the layout of the data, as well as other exciting uses of these highly flexible controls. The sentence also runs on (I think it’s at least two sentences). Practical session : Linear SVM for two class separable data Stéphane Canu scanu@insa-rouen.fr, asi.insa-rouen.fr\~scanu september the 9th 2014, Ocean’s Big Data Mining, Brest Practical session description A Poster Session advertises your research. Best Tools for Conference Breakout Sessions. Including the following tools at your next conference breakout session will amplify audience engagement by giving them a … But your conclusion sentence is now incredibly confusing. That’s who you want to talk to. If you’re writing in English and you’re not a native writer, find a native writer and have him proof your work. –Adam, Good stuff, Adam! –Adam. Can’t wait to read your hinted at post on the actual presentation development to match the submitted abstract. It’s not PROJECTING the nature of the talk. That’s kind of the point of the whole thing, right? After that second sentence, how about a third, listing some of the actual terms used in SSRS, around areas you’ll be covering? If you’re the only presenter at a user group one evening, most of the attendees will probably at least have the chance to read your abstract. Some audiences are more subdued than others. "After attending …" maybe referencing work-life balance, getting the weekend back, or whatever. – don’t know if a question mark is allowed in the title Next revision: But I am intrigued.) IFD&TC Presentation Sessions Innovative, challenging, topic of interest to an audience. What can you do about it? Prerequisites: Session is for SQL professionals who use SSMS as part of their daily job. And you’ll learn how to increase the usefulness of fewer reports. I’ve also seen a lot of potential speakers–many of whom had extremely interesting topics and content–get rejected by events because they made basic mistakes in their session descriptions.
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